Showing up online can be challenging at the best of times, let alone during a global pandemic, right? During the Bright Lights series, I spoke with Andrew Fraser about social media topics a lot of folks have been asking me about over the last few weeks.
High up on the list were versions of ‘how can I keep posting?” and ‘is it actually ok to keep posting right now?’.
The answer is yes. And no.
We've all had one of 'those' conversations. The kind that falls flat at best and cuts deeply at worst. Sometimes we walk into those conversations feeling prepared and rehearsed - knowing the key points you want to get across, focused on listening to the other person, and still it does not end the way you imagined. Other times, we rush into communicating without any thought at all and everything is beautiful.
Why is it that some conversations do not land well and others are flawless?
What I have experienced is that exceptional communication can be boiled down to 5 simple elements. Person. Place. Time. Tone. Content. Easy? Not always. Doable? Absolutely.
When you have all 5 right, you'll hit it out of the park almost every time. Really, even if you can get 4 of them nailed most of the time, you're doing pretty good!
It all comes down to communicating with the right person in the right place at the right time in the right tone with the right content.