You may be wondering if it's still ok to sell when we’re experiencing a global pandemic. I know, right? Everything feels so strange and off right now but the answer is yes, it’s ok to sell. Selling right now is ok.
I had a great IG Live chat with Meg Craig, Brand Strategist and Owner at Skysail Brand, as part of the Bright Light series, about the fact that small business is the backbone of our economy and we need to keep showing up. We need to drive the economy right now and be there for our customers.
Of course, if you are questioning your values in how you are selling right now, press the pause button and take some time to reflect on why you're feeling off about it. If you are still feeling hesitant, why not reach out to your customers? See what they need and how they are feeling. Send a DM. Email your subscribers. Create a poll. Pick up the phone and give them a ring.
You don't know their money story.